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St Albans Symphony Orchestra
Newsletter

January 2009

Hello everyone and welcome to our New Year Newsletter complete with news, New Year resolutions…. and requests for your input.

New Years Day Concert

The Abbey reported 801 people in the audience; and the retiring collection made a tremendous £1027 now sent half each to ARCH and Over the Wall children’s charities.  John Manning’s review in the Herts Advertiser gave great praise to the orchestra (whilst slightly unfortunately disparaging the changed Abbey acoustics).  The Audience Survey gained 220 replies from 270 issued, a terrific response of which more below.

All in all a good day’s work – well done everyone.

Dates

28th February – St Cecilia Society are running a charity fund-raising bring-and-sing event in Homewood Rd Church, for choirs and orchestra.  The work is Brahms A German Requiem and will be conducted by John Gibbons, Music Director of St Albans Chamber Choir.  Cecilia Society members are ourselves, St Albans Chamber Choir, Hardynge Choir and Radlett Choral Society.  There will be over 100 singers from the choirs and we need to turn out a strong orchestra.

On 17th  October the Society, including ourselves,  will be performing Verdi’s Requiem in St Albans Abbey, again conducted by John Gibbons.

Our next symphony concert is of course 14th March. Rehearsal details (including times for brass/woodwind) are at www.saso.org.uk  Rehearsals page. 

April 29th Repertoire Evening – your ideas please!

On 29th April 2009 we will run through a work chosen by the orchestra, with a guest conductor. We would like YOUR SUGGESTIONS of what the work should be – to engage all members it should be a large–scale symphonic work or similar, but not one we have played in recent years (or plan to play next season – see next section). Please email your ideas to me by Jan 31st (better still, do it now!). 

2009–10

Here are dates and draft alternative ideas for main works next season and beyond. Again we would like your feedback on these (or other) ideas - by email please by Jan 31st.

17th October 2009 – this is fixed -  Abbey: Verdi Requiem, St Cecilia Society
1st  January  2010 – Abbey: Russian New Year?/ English New Year?/ The Planets?
10th March 2010 – St Saviours:  Tchaikovsky 4? / Berlioz Symphonie Fantastique?
24th April 2010 – Harpenden: Bach Suite in D?/ Schubert Unfinished?
12th June 2010 – this is fixed -  Abbey: Mahler 2nd Symphony with Watford Philharmonic Choir 
4th  July 2010 –  Childrens Concert  - ideas?
16th October 2010 – Hallowe’en Concert  (yes I know its not Hallowe’en but we want to avoid half term Saturdays 23rd and 30th  – a possible alternative is Sunday Oct 31st)  - mixed programme to include favourite film scores
1st Jan 2011 – ideas?
1st Jan 2012 – Chariots of Fire

Acoustic screens

In September we took delivery of two acoustic screens. These were judged by our wind sections to be useful and effective, so we have bought four more, which were successfully used on Jan 1st.    

Setting Up for Rehearsals

For some years now the main brunt of setting out the chairs at Homewood Road has fallen on Jerry and Frances, with some excellent help from a few others who arrive early. At the December committee meeting it was resolved to ask members to share this workload. This will be achieved by the section responsible for tea/coffee each week also arranging for 3 of its members to arrive at 7.10pm to set up.  (Reminder, tuning is supposed to be at 7.25pm!)

The rota for both setting up and tea/coffee is at www.saso.org.uk  via the Members page. At the end of the evening everyone should be helping to clear up.

Rehearsals Attendance and Punctuality

There was discussion at the committee meeting regarding attendance at rehearsals and punctuality. Some local music societies have strict rules eg miss 3 rehearsals and you must re-audition. Whilst not wishing to go this far, we do need to encourage our members to attend most rehearsals, both to maintain performance standards and out of respect for colleagues who do attend weekly.  Our policy therefore now will be as follows: if you are going to miss 3 or more rehearsals for any concert, please advise and consult with your section principal, or with Jenny Wigram. 

It is also clearly visible that some members struggle to arrive on time. So the same request applies: if you have regular difficulty with arriving for 7.25pm tuning please discuss with your section principal. 

The aim here, for both attendance and punctuality, is to understand the difficulties and try to find ways of solving them.

Leavers and joiners

After many years with the orchestra, both Geraldine Marshall and Theresa Cory (flutes) have left us to explore opportunities with other orchestras. Theresa will be returning to play in our Concertos Evening July 15th.

Katie Lazarus (violin) has exams and will be taking a gap year; and Katherine Faulkner (violin) has moved to London.

Our thanks and good wishes go with all.

On flutes, Janine Weyers has joined us and Hattie Webster will join us next month.

Jane Thorburn (violin), Elaine Threlfall (viola) and Alice Wainwright (cello) have joined us. You are all most welcome.

Audience Survey

I am attaching a document summarising the audience responses. There is much we can gain from this and it will be a useful guide for our future plans for programmes and publicity.  We also now have an email list of nearly 200 names to go alongside our paper mailing list.

There are no great surprises (good news I think) in the Survey but  some preliminary conclusions follow:

Audience Profile: - 87% are aged 41 or over: clearly we need to continue to pursue programmes  that interest a younger audience (as well as this audience) and communication channels to reach them.

Geography: - only 10% travelled more than 45 minutes: we are probably effective in reaching a relatively local audience (ie St Albans and nearby towns) , we need to consider whether we can attract a bigger audience from further afield.

Publicity: - all our publicity channels (including local radio) were mentioned, which underlines the need to maintain a wide spread of channels and intense marketing effort.  32% named Orchestra members as their primary source and a further 24% named Word of mouth, which emphasises the importance of personal contact/recommendation.

Reason for attending: - approx. 1 in 3 (31%) came because they know a player (again, personal contact) and another 1 in 3 (35%) for the programme items. We can boost these numbers even if we cannot easily influence more to come because it is the Abbey or because it is New Years Day.   

New audience: - an amazing 36% said it was their first SASO concert (or possibly their first New Years Day concert): we need to continue to develop programmes (and anything else) that attracts new audience.

Attend again?: - an equally amazing 98% said they would attend again (34% depending on the programme etc). The odd 2 people said No only because they live too far away!

What music would you like to hear next New Years Day?: - a very wide range, from Adams to Zappa – see attached file for full details!

Kieran

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